Chef Good Move came to us with a request for an online, inexpensive, but effective online sales solution. Boy, did we have something for them!
Chef Good Move has a wide variety of products (over 100) with over 4,000 active customers, but was really struggling with how to leverage online sales. The issue? Chef Good Move does NOT sell standard fixed weight products. Each product has its own weight and price. This made the owner very confused with how to price and package his online sales.
So what to do? We noticed that Chef Good Move ALREADY had a decent local accounting package - Express. We recommended that the owner simply post standard pricing per kg (this is typical in the F&B business), and allow customers to choose their preferred kg of product (e.g., 2kg, 3kg. etc). Once the order came thru, admin staff would weight up the actual products (often VERY close to the original order order) and simply send the customer the final write up via email, messenger, or even LINE. Problem solved, and the clients LOVED the interaction and proactivity!
Even better? With each order, Chef Good Move's email database grew until finally they can send an email newsletter at the click of a button to 3,000 customers and INSTANTLY generate CA$H! Now, how good is that?!